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Driven Energy proud Legion Ball Park sponsors

By July 6, 2022No Comments
James Babenek, manager/owner of Driven Energy Ltd., speaks during the opening ceremonies of this past weekend’s U11 and U19 Alberta Provincial Softball Championships. Taylor Weaver Meridian Source


It may have been a nine-month wait, but Driven Energy Ltd. couldn’t wait to show off its new baby– Driven Energy Legion Ball Park.

Approved during the Oct. 25, 2021 meeting of city council, Driven Energy finally got to announce its naming rights of the Border City’s eastern-most ball diamond on Canada Day. The multi-diamond park was simply known as Legion Ball Park prior to the sponsorship change.

Legion Ball Park’s origins date back to war veterans who returned home and wanted to build something in the city as a tribute to those who served in the First and Second World Wars. With support from the Royal Canadian Legion Branch #39, Lloydminster, and the City’s approval, Driven Energy will now carry on the legacy that started many years ago.

“We know how awesome Legion Ball Park is, and there wasn’t really any naming rights to it before,” said James Babenek, manager/owner at Driven Energy. “We’ve been looking for a place we could call home for our sponsorship. Other companies in town like BioClean and such have taken the initiative and we really wanted to bring something to the table.

“We thought this was the perfect fit because we love donating back to youth and sports. We all grew upon playing hockey and ball, so this felt like a great fit.”

The sponsorship will add $12,500 per year for five years to the City’s Recreation and Culture Reserve.

“For right now, the money we’re giving back to the ball diamond is to help the City fund improvements, such as shorter fences for softball as well as improved groundwork improvements with shale, more grass, cart paths, stuff like that, as well as improve the backstops.”

The announcement couldn’t have come at a more appropriate time as Driven Energy was celebrating 11 years of business on the day.

“We incorporated the company 11 years and five days ago, so Canada Day is kind of our birthday, too.”