A new event by Umbrella Marketing and Design Inc. aims to inspire and empower young woman ages 12 and 18.
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Elevate will take over the WLS Convention Centre from 9:30 a.m. to 4:30 p.m. on May 10. The goal is to equip young women to unlock their potential, embrace their strengths, and rise as confident leaders.
“The whole idea is, it’s going to be real and raw, and hopefully their stories inspire someone in the crowd,” said organizer Deanna Wandler, who started Umbrella Marketing with her sister, Ashley, last November.
“Maybe they’re going through something similar—struggling with self-confidence or body image, or they’ve been diagnosed with something that’s left them feeling beat.”
Having attended events such as The Inspiring Women’s Conference over the years, Wandler explained the idea came after noticing similar opportunities weren’t available for younger women.
“Ashley and I both noticed there was nothing like this for young girls, and it snowballed from there,” she said.
“I put a sponsorship package out, which got a huge response, and we went from there.”
The day starts with registration, icebreakers, and introductions before a group of five panelists share their stories.
“The whole day will be led by our MC and facilitator, Lana Lane,” said Wandler.
The five panelists—including three younger girls and two women—will speak during the “chatterbox sessions.”
“It’s an amazing group of ladies who will be telling their stories and answering any questions people have,” Wandler added.
“We’re hoping the panelists can uplift and leave the crowd feeling enlightened and inspired.”
The chatterbox sessions will be followed by empowerment sessions, where attendees can choose from four different topics depending on their interests.
“We have one on nutrition, one on physical health, one on life skills, and the fourth will be led by Const. Flynn of the Lloydminster RCMP,” said Wandler.
“Const. Flynn will be talking about social media, the laws surrounding it, and how to protect yourself online.”
Wandler also explained that the Lloydminster Region Health Foundation will be making a presentation on a new app they’ve developed.
“I’m not going to spill the beans too much, but someone from the Health Foundation will be there to talk about their new app, how to use it, and how it’s going to benefit young adults in our community to get help or resources,” she said.
One of the main highlights of the day is the afternoon keynote speaker, Jess Tetu, the sole owner of five Just For You Day Spas in Saskatchewan and Alberta.
“Jess left home at the young age of 15, I believe, and has a very unique story,” said Wandler.
Tickets for Elevate are available online here and here.
Tickets are $65 each or $100 for a mother and daughter.
Wandler also took the opportunity to thank the community for supporting the inaugural event.
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