Today is Camp Day at Tim Hortons restaurants across Canada and the United States.
On July 16, all proceeds from every hot coffee and iced coffee sold donated to Tim Hortons Foundation Camps.
“For over 30 years, coffee sold on Camp Day has helped support the mission of Tim Hortons Foundation Camps, which is to help youth from underserved communities achieve their full potential,” said Axel Schwan, President of Tim Hortons.
Camp Day started in 1987 by 58 restaurant owners in Atlantic Canada who donated 24 hours of sales to the Tim Horton Children’s Camp in Tatamagouche, N.S.
The initiative expanded to all Tim Hortons restaurants across Canada in 1991. Tim Hortons’ owners and guests collectively raised over $12.8 million on Camp Day last year and over $262 million has been raised since 1991.
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