The Lloydminster Fire Department has adopted a new name it says better reflects daily activities.
The refreshed identity of Lloydminster Fire Rescue will be on display during the department’s open house Oct. 8 at Fire Station 2, located on 59 Ave., as part of Fire Prevention Week. New branding, including badges on vehicles, uniforms and educational materials, will be rolled out over the coming weeks.
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Lloydminster Mayor Gerald Aalbers said the change highlights how the department’s work extends beyond fire suppression.
“These services often go unnoticed until they are needed most, and any thriving community depends on a strong and versatile department,” said Aalbers, noting the department offers viral rescue services to the city.
Fire Chief Bill Heesing said the updated name reflects an all-hazards approach to emergency response. He noted that crews regularly respond to alarm calls, motor vehicle collisions, hazardous materials incidents and ice and water rescues, in addition to fires.
“Our role extends well beyond fire prevention and suppression,” said Heesing.
Heesing added the department recently formalized an agreement with Alberta Health Services to provide medical co-response with ambulances in the city.
The upcoming open house at Fire Station 2 runs from 3:30 to 7:30 p.m. Activities will include fire hose target shooting, a fire extinguisher simulator, a colouring contest, a bouncy house and vehicle tours.
The topic of this year’s Fire Prevention week is, charge into fire safety: lithium batteries in your home. Lloyd Fire Rescue will provide resources on the safe use, storage, and disposal of batteries.
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