Anjum Vadia and his team at the west-end Subway want to welcome Border City residents into their restaurant to try out some new and improved menu items as part of a chain-wide campaign. Taylor Weaver Meridian Source
Monday was an exciting day for Subway restaurants across North America as the chain launched its new Eat Fresh Refresh campaign.
Here in the Border City, Anjum Vadia, who owns the west-end Subway restaurant as well as Cork N’ Cap Liquor, wanted to personally welcome his patrons into the restaurant to try some of the new items.
“The Refresh is all about fresh food, knowledgeable staff, and great customer service,” said Vadia.
“The concepts are changing and people’s mindsets are changing. People think of Subway as a traditional old-fashioned place, but the company decided now was a good time to rebrand and bring in new concepts.”
Changes include new toppings and sauces such as smashed avocado, sweet and smoky BBQ sauce and a peppercorn ranch sauce.
“There are also five new signature subs that are made with Canadian-sourced meat,” said Vadia.
The new subs include Chicken Bacon and Peppercorn Ranch, Smashed Avocado and Turkey, Great Canadian Club, Maplewood Smoked Bacon and Ham and Southwest Steak and Avocado.
The chain introducing harvest grain bread, and later this year will be introducing cheesy tex-mex bread.
“One more change is, Subway customers are used to ‘making’ their own sandwiches by adding whichever toppings they would like,” said Vadia. “When you add a bunch of toppings to your sub it can take away from some of the flavours.
“What they’re trying to do is build some recipes and advertise them as ‘standard’ recipes. These subs are perfectly made with just the right amount of toppings and they taste amazing.”
Vadia has owned the west-end Subway location since 2007 and is excited for Lloydminster residents to come to have a taste.
If you’ve had your sub and still have a sweet tooth, Vadia recommends trying one of their new S’Mores cookies.
