A spark in Lloydminster has led to the rebranding of the Lloydminster Interval Home Society.
The society will now be known as the SPARK Foundation of Lloydminster, which they say reflects a renewed commitment to igniting positive change in the community.
“Over the last few years we’ve had a major evolution, really since we amalgamated with the Lloydminster Community Youth Centre, we have evolved, our services have a deeper breadth, they have more of a connection to the community,” said Angela Rooks-Trotzuk, chief executive officer of SPARK Foundation of Lloydminster. “We felt after almost 45 years it was time to attach a name to who we’ve become as an organization.”
The search for a new name began with focus groups. Rooks-Trotzuk says they had leadership focus groups, staff focus groups, board of directors focus groups. They covered topics about who they are as an organization and where they want to go as an organization. After the work began they finally settled on “SPARK”.
“And SPARK Foundation was the perfect name, spark is about igniting change in our community,” she said. “it’s really about bringing change to the community.”
The Interval Store will continue operating under its current name but a change may be on the horizon.
“What we’d really like to do is we want to create a destination for shoppers,” explained Rooks-Trotzuk. She says the purpose of the Interval Store is to collect goods and items for clients that need them. What’s left from that is sold back to the community with funds going back into programming.
“What we’d like to do is create a separate identity, something new and really speaks to what we do and what you can find for the Interval Store,” she said.
For more than 44 years, SPARK Foundation has been committed to providing essential services, support and shelter for individuals and families in need.
The SPARK Foundation offers safety support and education to individuals in need.
Read more: Interval Home welcomes sizeable Alberta government donation
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